Know Your Backlinks – Are Yours Valuable or Just Junk?
Backlinks are links from a page or post on a website that links to another. If someone links from their content to yours, they have made a backlink for you. If you link to another site, you have made a backlink for them. Backlinks are also sometimes referred to as inbound links, incoming links, […]
21 Ways Digital Marketing Can Help Your Business
Before 2020, it was already a firm fact that a vast percentage of the global population was technology dependent. When we wanted a pasta recipe, to find out the name of a song we just heard on the radio, or look up an old school friend, we turned to the Internet. In 2020 we […]
How To Use Facebook Marketplace And Is It As Good As Facebook Say?
With over 800 million people browsing for sale items on social media site Facebook alone, Facebook took it upon themselves to set up their own ‘for sale’ pages with Facebook Marketplace. Facebook Marketplace was initially released in 2015 to a set number of Facebook users and then was released to the whole community in […]
How To Use Facebook Rooms
Facebook launched it’s new group video chat feature called Messenger Rooms in April 2020. Now widely available, it has been created as an alternative to current conferencing apps such as Zoom, Skype, Google Meet and Microsoft Teams. As more and more people and companies are now turning toward video chat since the coronavirus outbreak […]
Using Google Ads To Improve Your Sales and Profit
Google Ads, previously known as Google Adwords, is one of the most powerful online marketing tools for advertising your business online. But what makes it so powerful? Google Ads is a pay-per-click online advertising platform from Google that allows advertisers to display their ads on Google’s search engine results page. This is based on the […]
What Is Breadcrumb Navigation?
When it comes to SEO, there’s a lot to take in and to do. Keyword links and in-depth content all have a say in your ability to rank with the search engines. Competition is fierce and everybody is jockeying for position. So what is breadcrumb navigation? Breadcrumbs Is a navigational feature for your website, […]
Like, Comment, Share
When it comes to a social media post which one is best for reach and engagement? A like, a comment, a share or a retweet? Below we try and debunk the myths around social media posting and it is not just a matter of like, like, like as anyone can ‘like’ a post, can’t […]
5 Reasons To Use Video Marketing For Your Business
Video is the king of content long live the king Video can really improve your SEO ranking. Research conducted by HubSpot showed that 65% of business execs said that they visit a brand’s website after viewing a branded video. Really. This just goes to show that high quality video content can boost viewer engagement […]
Common SEO Questions – Debunking SEO Myths and Facts
As SEO consultants, we meet with clients in a vast range of industries who are naturally more focused on running their business than the somewhat confusing world of SEO. In fact, on their first visit or call with us, many of our clients are not clear on what SEO is but have come to us […]
What Do You Mean – No Social Media?
The first question would be why? You need social media despite what anyone may say. Social media can be a free (yes we said free) marketing tool to get your business more exposure and ultimately more traffic to your website. Why you need social media? Well simply put every business around the world has […]